does YellowPages work for me ?
advertisement in Yellow
Pages is like a word in the dictionary.
Just like a dictionary is not read but referred
to, a directory is also referred to when needed
(and not read). When a user is referring to Yellow
Pages he has need for the product and looks for
info that will facilitate his purchase.
Yellow Pages the buyer is looking for the seller.
Unlike newspapers & other creative media where
people read the news and incidentally glance at
the advertisements, in the yellow Pages the users
are actively looking for information (advertisements).
Pages are used
when people have decided to buy and need information
like address where the product is available, the
telephone numbers, credit card acceptance, discounts
and special features of the business, location,
working hours, etc. This information is required
to facilitate the final act of purchase.Advertisements
in newspapers, television, hoarding are used for
creating need for a product or for creating an
for instance, the opening of a new restaurant.
On the day of its launch, it could be appropriate
to give an ad in the newspaper announcing the
launch.It will also make sense to circulate handbills
in newspapers and announce an inaugural scheme.
The awareness that this will create will help
people remember the name of the restaurant.They
may or may not have the need to visit the restaurant
on the day the newspaper advertisement appears.
When at a later date someone actually decides
to visit the restaurant he needs information to
do reservations, find the exact address or find
the specialty of the day, the telephone number
and the address. He then goes to the
Yellow Pages which
provide the required contact detail as well
as outline the specialty of the restaurant and
such other useful information.
At this point, an ad in Yellow Pages produces
result for you. If you are not present in Yellow
Pages the user will choose another restaurant
which may have advertised there offering full
details of their service.
do I use YellowPages Online ?
select the city
: Before you begin your search you need to define
the city for which you are looking for the information.
Presently information for about 36 cities are available
on the site. Further the search can be category
or item specific.
can use Yellow Pages Online at Indiacom.com in
two different ways. You could 'search'; or you
This ia a direct way to find the information
you are looking for. If you type the description
of the product or service you are looking for
in the space given, the search program will produce
for you the desired result directing you through
appropriate categories. This
route is referred
to as "Keyword Search".
This is a better option when someone has only
a general idea of what he wants and is not very
sure of what he is precisely looking for and will
know what he wants when he sees various options.To
help the browser there are Category Sectors
listed under 'Browse Category' option on the home
page. Information is broadly grouped into
category sectors and then provided by way of layers
of categories in order to help you zero in on
simplest way to search is to type in the name of
the product or service that you need (say shoe,
airlines, electric motor, car or lathe machine)
in the blank space provided under the option "Search".
Normally a keyword search may result in hundreds of
entries all of which may not be relevant for your
need. To avoid this our search engine as a first
step will present to you the result data
by categories with the number of organisations related
or concerned alongside within brackets these
are precise product categories that can fulfill your need.
This is to assist you to locate the specific product
you need and save you the trouble of having to
locate from thousands of entries. You will able
to narrow down your search to your exact requirement.
you select say sports shoes, you will be
presented a list of all dealers who deal in sport
shoes. You have choices of visiting their
websites, e-mailing them, noting numbers and calling
has broad spectrum as-
: All Cities ( Presently Indian Cities)
Option II : States
Now the search can be
fired for All cities , specific state or
specific city . which will be followed by
the listing of matching or partially matching
categories . After selecting one of the
categories , The listing of information will
be dispaled . even after selecting a
category & having information displayed
,the search criteria can switched to All India ,
Specific State or Specific city & also
it is narrowed to the area specific by
following the links given in the top corner
Also user can switch among different
categories although being in the middle of
The search Also can route
through Business Name insted of Product/services .
The search patterns are as follows..
The default search is
1) Business Name : creation
Here all the listing starting
with creation will be displayed
2) Business Name :
Creation (Anywhere )
Here all the
listing containing word creation any
where in the business name will be listed.
In case you are not sure
of the exact name of the product or service you
need, you can browse through the existing Categories
Sectors which appear under the heading "Browse Categories".
Once you select one or more 'Category Sectors' listed
on the Home Page the search engine will present
you data of the results found by Broad Categories.
is to assist you to locate a specific category
of your interest step by step so that you are
able to narrow down your search to your exact
you select one of the broad categories-
say 'Agriculture Equipment'
- you will be presented with a
list of more specific product categories that
can fulfill your need. e.g.
information will, in the first place, help you
define what you need more precisely and then help
you locate the required information.
information will also be available locality wise
and you can even narrow down your search to locations.
e.g. camp, kothrud, pimpri
If your browse/search doesn't yield result to
your satisfaction try the following :
In case you are using the 'Search' route limit
your keywords to only the main word
eg: If you were looking for 'secondhand cars'
and didn't get result for your search, try a search
only with 'cars'.
In case you have used the Browse option, re-check
the way you are describing the category. Is there
another way people could have described it? Could
it ba part of a 'broader' description?
In case the
search doesn't yield a result, e-mail us email@example.com
to get a better buy through Yellow Pages:
you have arrived at the page showing complete
information of all the suppliers of the desired
product/ service. The question from whom to buy
can be answered by following the under mentioned
Reliability of the firm
- like no. of years of existence.
2. Authorisation of the
firm- if he is an Authorised Dealer/
3. His Speciality in
What more can he offer you than his competitors?
4. Surety & Protection
Features - like affiliation to ISO
9002, ISI, Agmark etc., warranty period offered
5. Completeness of service-
like providing AMC etc.,
complete information on his address with landmarks
& all his contact numbers
to get Telephone Numbers online?
If you simply need to know
the latest Telephone Number of individual/business
entity in India you have already choosen Indiacom.com
which connects you to the websites of Bharat Sanchar
here to connect.